Lower Lonsdale is a community organization that is owned by the Botto Real Estate Team, who uses it as a content marketing strategy for showcasing what makes the neighbourhood great. The Lower Lonsdale suite consists of a website and blog, an Instagram, and a Facebook page. we aim to be a community hub, featuring beautiful photos of the neighbourhood, hosting contests and games, and featuring local businesses. Our campaign promotes cross-platform traffic, engages with its audience, showcases the wonderful neighbourhood, and more.

Living Edge Design is a high-end millwork company that was looking to build an online presence and portfolio to send to leads to assist in conversion. Ridgeway Communications built a visuals-driven website with an informative blog featuring how-to guides that would answer FAQs and improve SEO. We also established a presence on Instagram and Facebook to increase visibility and further demonstrate the company’s capabilities. Since starting the campaign, we’ve delivered a follower growth of over 25%/year.